SMMapprove Terms of Service

Operated by the SMMapprove founder ("SMMapprove", "we", "us"). Contact: support@smapprove.com. Last updated: 1 June 2026.

These Terms of Service ("Terms") govern your access to and use of SMMapprove, a content-approval service available at smapprove.com (the "Service"). By creating an account, accessing, or using the Service, you ("you", "User", "Manager") agree to these Terms. If you do not agree, do not use the Service. These Terms form a binding agreement between you and SMMapprove.

The Service involves two types of people: (a) the Manager — the social-media professional who registers and uploads content; and (b) the Client — the Manager's customer who reviews and approves content from a phone without creating an account. Clients are not parties to these Terms; their relationship is with their Manager. Where a Client interacts with the Service, the Manager remains responsible for that Client's data and instructions.

1. The Service

SMMapprove lets a Manager upload draft social-media posts (images, videos, captions, brand names) and send them to a Client for approval. The Client approves or rejects from a link, with no registration. When content is approved, the Service generates an approval certificate that records approval metadata as evidence: a UTC timestamp, a salted-hashed Client IP address (the raw IP is never stored), the browser user-agent string, and a SHA-256 cryptographic hash of the approved content.

• Approved or archived media is automatically deleted seven (7) days after approval or archival. The approval certificate and content hash are retained as proof of approval (see the Privacy Policy for retention details).
• The Service is a record-keeping and workflow tool. It does not verify the truthfulness, legality, or rights status of any content, and it does not publish to social networks unless you separately enable an optional publishing integration (currently disabled).
• We may modify, suspend, or discontinue features at any time. We will give reasonable advance notice of material adverse changes where practicable.

2. Accounts and Eligibility

• You must provide accurate, current account information (a valid email address) and keep it up to date.
• You are responsible for safeguarding your credentials and for all activity under your account. Passwords are stored only as bcrypt hashes; we cannot recover them. Notify us at support@smapprove.com of any unauthorised use without undue delay.
• You must be at least 18 years old to create an account. The Service is not directed to children, and Managers must not use the Service to collect data from, or send approval requests to, anyone they know to be under 18 (or under 13, where COPPA applies).
• One person or entity per account unless we agree otherwise in writing.
• You confirm that you are not located in, and are not a resident, national, or entity of, any country or group subject to comprehensive trade sanctions, and that you are not on any restricted-party list maintained by the EU, the United Kingdom, the United States (including OFAC), or the United Nations. See Section 14.

3. Acceptable Use

You agree not to use the Service to upload, store, process, or distribute content that:

• is unlawful, defamatory, harassing, hateful, deceptive, or that violates any applicable law;
• infringes the intellectual-property, privacy, publicity, or other rights of any third party;
• contains malware, or is used to attempt unauthorised access to the Service or others' accounts; or
• contains personal data of any individual for whom you lack a lawful basis to process it.

You are solely responsible for ensuring you hold all rights, licences, and permissions necessary for every item of content you upload, including rights to any images, video, music, trademarks, brand names, and depictions of individuals. We may remove content and suspend accounts that we reasonably believe violate these Terms or applicable law.

No resale or sharing of access. The Service is licensed to you to obtain approvals from your own Clients. You may not resell, sublicense, rent, lease, white-label, or otherwise make the Service — or access to your account — available to any third party as your own product or service, and you may not share, sell, or transfer account access to anyone outside your own organisation. Each account is for a single Manager or organisation; operating one account on behalf of unaffiliated businesses, or pooling unaffiliated users under a single subscription to avoid fees, is not permitted. We may suspend or terminate accounts used in these ways.

4. Client Content and Approvals

• By uploading content and entering a Client's contact details, you represent and warrant that you have the right to share that content with that Client and to process the Client's email and phone number for the approval workflow, and that you have provided any notices and obtained any consents required under applicable data-protection and electronic-communications law.
• The Manager is responsible for obtaining the Client's prior consent (where required) to be contacted by email or SMS and to have their contact details processed through the Service. We act as your processor for Client data (see the Data Processing Agreement).
• Approval certificates record metadata "as-is", exactly as captured at the time of approval. A certificate is a contemporaneous technical record. It does not constitute legal advice or a guarantee of enforceability, and we make no representation that any certificate will be accepted as conclusive evidence in any forum.
• Because approved media is deleted after 7 days, you are responsible for retaining your own copies of any content you need. The retained certificate and content hash allow later verification that a specific file was approved on a specific date, but cannot reconstruct the original file.

5. Plans, Billing, and Trials

• The Service currently offers a free plan and may offer paid plans and free trials in future. Pricing and plan features will be presented before you subscribe.
• Paid fees (if any) are stated exclusive of taxes; you are responsible for applicable taxes. Unless stated otherwise or required by law, fees are non-refundable.
• Consumer withdrawal right (EU/UK, where applicable): If you contract as a consumer for a paid plan, you may have a statutory right to withdraw within 14 days of conclusion of the contract under Directive 2011/83/EU (and UK equivalents). By requesting that we begin providing a paid service during the withdrawal period, you ask us to start performance immediately; if you then withdraw, you may be charged for the service provided up to withdrawal, and the withdrawal right is lost once the service has been fully performed with your prior consent.
• We may change prices for future billing periods on reasonable advance notice; continued use after the change takes effect constitutes acceptance, and you may cancel before it takes effect.

6. Intellectual Property

• We own all rights in the Service, including its software, design, and trademarks. We grant you a limited, non-exclusive, non-transferable, revocable licence to use the Service in accordance with these Terms.
• You retain all rights in your content. You grant us a limited, worldwide, royalty-free licence to host, store, transmit, display, hash, and process your content solely to operate and provide the Service to you (including delivering it to your Clients for approval and generating certificates). This licence ends when the relevant content is deleted, except for the retained certificate and content hash and for backups pending rotation.
• If you provide feedback, you grant us a perpetual, royalty-free licence to use it without obligation to you.

7. Third-Party Services and Copyright Notices

• The Service relies on independent sub-processors: Cloudflare R2 (object storage and encrypted database backups, configured to an EU-capable region), and Brevo (transactional email, EU/France). Hosting is on a single virtual server in Germany. An optional social-publishing integration (Ayrshare) is currently disabled and, if enabled in future, will only operate at your explicit request.
• These providers have their own terms and privacy practices. We remain responsible to you for their performance as our sub-processors as set out in the Data Processing Agreement.
• Copyright / DMCA: If you believe content on the Service infringes your copyright, send a notice to our designated agent at support@smapprove.com including: your contact details; identification of the work and of the allegedly infringing material and its location; a statement of good-faith belief that the use is unauthorised; a statement, under penalty of perjury, that the information is accurate and that you are authorised to act; and your signature. We respond to valid notices and counter-notices under 17 U.S.C. §512 and may remove infringing content and terminate repeat infringers.

8. Your Indemnity

To the maximum extent permitted by law, and except to the extent caused by our own breach of these Terms or the Data Processing Agreement, you will defend, indemnify, and hold harmless SMMapprove against any third-party claim, demand, loss, liability, or expense (including reasonable legal fees) arising out of or relating to: (a) content you upload or distribute through the Service; (b) your breach of these Terms or of any law; (c) your infringement of any intellectual-property, privacy, publicity, or other right of a third party; or (d) your processing of Client or other personal data without a lawful basis or required consent. If you are a consumer, this Section applies only to the extent permitted by mandatory consumer-protection law in your country of residence and does not require you to indemnify us for our own fault.

9. Disclaimers

To the maximum extent permitted by law, the Service is provided "as is" and "as available", without warranties of any kind, whether express, implied, or statutory, including implied warranties of merchantability, fitness for a particular purpose, title, non-infringement, accuracy, and uninterrupted or error-free operation. We do not warrant that the Service will meet your requirements, that data (including media subject to 7-day deletion) will never be lost, or that any approval certificate will be accepted as evidence by any third party or tribunal. Nothing in these Terms excludes any warranty or right that cannot lawfully be excluded, including mandatory consumer guarantees.

10. Limitation of Liability

Nothing in these Terms limits or excludes either party's liability for: (a) death or personal injury caused by negligence; (b) fraud or fraudulent misrepresentation; (c) any liability that cannot be limited or excluded under applicable law (including, where applicable, liability under Article 82 GDPR / UK GDPR for data-protection breaches and statutory liability to consumers); or (d) a party's data-protection obligations to the extent applicable law prohibits limitation.

Subject to the paragraph above, and to the maximum extent permitted by law:

• neither party is liable for any indirect, incidental, special, consequential, or punitive damages, or for loss of profits, revenue, goodwill, business, or anticipated savings, or for loss or corruption of data, however arising; and
• our total aggregate liability for all claims arising out of or relating to the Service and these Terms is limited to the greater of (i) the total fees you paid us in the 12 months before the event giving rise to the claim, or (ii) EUR 100. If you use the Service only on a free plan, our total aggregate liability is limited to EUR 100.

The limitations in this Section do not apply to your indemnity obligations in Section 8, and do not cap any liability described in the first paragraph of this Section. If you are a consumer, this Section applies only to the extent permitted by mandatory consumer-protection law in your country of residence; nothing here removes statutory rights that cannot be waived.

11. Suspension and Termination

• You may stop using the Service and delete your account at any time. On account deletion, we delete your personal data in accordance with the Privacy Policy, except records we are permitted or required to retain (notably approval certificates and content hashes retained under legitimate interests, and data required for legal claims, tax, or compliance).
• We may suspend or terminate your access if you materially breach these Terms, if required by law, or to protect the Service or others. Where practicable we will give notice and an opportunity to cure.
• Sections that by their nature should survive termination (including IP, indemnity, disclaimers, liability, export controls, governing law, and accrued payment obligations) survive.

12. Changes to These Terms

We may update these Terms from time to time. We will post the updated version with a new "Last updated" date and, for material changes, give reasonable advance notice by email or in-app. Changes take effect on the stated effective date; continued use after that date constitutes acceptance. If you do not accept a material change, you may stop using the Service before it takes effect.

13. Governing Law, Venue, and Disputes

• These Terms are governed by the laws of the country in which the SMMapprove operator is established, which is Portugal (European Union), without regard to conflict-of-laws rules, and the courts of that country have exclusive jurisdiction, except where mandatory law grants you, as a consumer, the protection of the law of your country of habitual residence and the right to bring proceedings there — those mandatory rights are unaffected.
• EU/UK consumers: nothing in these Terms deprives you of mandatory consumer protections, and you may also have access to out-of-court dispute resolution where available in your country.
• United States users: to the extent permitted by applicable law, you and SMMapprove each agree that any dispute will be brought only in your individual capacity, and not as a plaintiff or class member in any purported class, collective, or representative proceeding, and each party waives any right to a jury trial. This waiver is mutual. It does not apply to any claim that may not lawfully be subjected to a class or jury waiver (including, where applicable, certain claims under the California Consumer Legal Remedies Act and Unfair Competition Law). Each provision of this paragraph is severable: if a court holds any part unenforceable, the remainder stays in effect, and the dispute proceeds in the courts identified above.
• Nothing in this Section prevents either party from seeking injunctive or equitable relief in any competent court to protect its intellectual property or confidential information.

14. Export Controls and Sanctions

You must comply with all applicable export-control and economic-sanctions laws, including those of the European Union, the United Kingdom, and the United States. You may not use the Service if you are subject to comprehensive sanctions or are a restricted party under those regimes, and you may not use the Service in or for the benefit of any sanctioned territory or person. We may suspend or terminate access, without liability, where we reasonably believe continued provision would breach these laws.

15. General

• Entire agreement. These Terms, the Privacy Policy, and the Data Processing Agreement are the entire agreement between you and us regarding the Service and replace any prior understanding on the same subject.
• Severability. If any provision is held invalid or unenforceable, the rest remains in effect, and the invalid provision is modified to the minimum extent needed to make it enforceable while preserving its intent.
• No waiver. Our failure to enforce any provision is not a waiver of our right to do so later.
• Assignment. You may not assign these Terms without our consent. We may assign them to an affiliate or in connection with a merger, acquisition, or sale of assets, on notice to you; your consumer rights are unaffected.
• Force majeure. Neither party is liable for failure or delay caused by events beyond its reasonable control, including outages of infrastructure or third-party providers, provided it takes reasonable steps to mitigate.
• No third-party beneficiaries. Except as expressly stated, these Terms do not create rights for any third party, including Clients.
• Independent parties. The parties are independent contractors; these Terms create no partnership, agency, or employment relationship.
• Notices. We may give notice by email to your account address or by posting in the Service; you give notice to us at support@smapprove.com.

16. Contact

Questions, notices, and legal requests: support@smapprove.com. Privacy and data-rights requests may also be sent to this address. We aim to respond within the timeframes set out in the Privacy Policy.